Virtual Restaurant Launch — Launch content creation

The brief

Foodora was preparing to launch Buns & Dogs, a new virtual restaurant concept in Foodora, and needed images for the launch, including menu photography, a banner image and additional marketing imagery. The team already had a strong visual identity and clear ideas for the imagery.

My role

Photography · Food styling in collaboration with the team · Prop sourcing & styling · Studio production · Post-production

The approach

The shoot was a close collaboration with the Foodora team, who were actively involved throughout the day and brought a clear understanding of the brand and concept. I handled the photography in my home studio and worked together with the team on the food and prop styling, bringing the agreed visual direction to life across both menu and marketing imagery. The full image set was photographed in one day, followed by post-production and final delivery.

Usage

The images were created for the Buns & Dogs launch and used across Foodora’s platform and social media channels. A selection from the wider image set is shown here.

The team later shared how much they enjoyed the collaboration and the feeling was mutual :)