Selected Client Work
Selected work for food and product brands, turning products, briefs and ideas into thoughtful visual content.
How I Work
Every project starts from a different place. Sometimes the brief is open and I help shape the visual direction from the ground up. Sometimes the brand world and requirements are already clearly defined, and my role is to translate them into strong, considered imagery and motion.
Depending on the project, I can take care of visual direction, set and food styling, photography, production and post-production or work closely with an in-house team as part of a larger process.
The aim is to create a cohesive, recognisable visual world and a versatile set of assets that can work across social, digital and print — and give future content a clear visual direction to build from.
A product, launch or idea is enough to get started. Send it my way, and I can develop a visual direction and proposal tailored to your product or project.




